Location-finding applications Can’t Give Third Parties For Targeted Advertising

Location-finding applications that give iPhone users information about weather, restaurants or traffic are fine. But if they give information to third parties for targeted advertising of 92p1101 ,92P1087 the deal is off.That’s the message Apple sent to developers this week. The computer giant posted a message on its Developer Connection blog encouraging its partners to use the core location framework, but only for programs that provide “beneficial information,” such as the weather forecast or where to find ATMs.

“If your app uses location-based information primarily to enable mobile advertisers to deliver targeted ads based on a user’s location, your app will be returned to you by the App Store Review Team for modification before it can be posted to the App Store of 92P1102 ,92P1087 ” Apple warned.The company didn’t explain its position, and a call to Apple’s media-relations center was not returned by publication time.

“My internal optimist says they are trying to protect the users,” says Jeff Burstein, program manager for Florida-based developer Mobile Applications for Fujitsu lifebook t4210 battery . “My pessimistic side feels that Apple could be working on their own ad-delivery system for the mobile platform. Time will tell if altruism is their true motivation or just a way of keeping out the competition.”

Applications and advertising are increasingly joined at the hip, said Joe Berkowitz, founder of Interactive Moxie, a digital strategy and incubation company, and a consultant to media companies building and launching mobile apps for Fujitsu lifebook t4010 battery . But Berkowitz said it appears Apple’s new developer policy is intended less for commercial gain than to screen out apps solely intended to target consumers for ads.

“Out of the three billion apps that have been downloaded from the App Store, the bulk of them are free. [The developers] are making money either by getting you to upgrade to the paid version or for VGP-BPS2 , in other cases, using AdMob to be able to market their other apps.” BIA/Kelsey predicted last year that the mobile-advertising industry would be a $3.1 billion industry by 2013, an 81.2 percent increase from 2008′s 160 million.

You can quickly and easily put many BlackBerry devices into “Standby Mode” to conserve battery life when not in use, among other things. Standby Mode is different than the BlackBerry screen/keypad lock in that it not only freezes your device keyboard of 92P1060 ,,92P1071 but also deactivates your display, saving power.

You activate Standby Mode in different ways depending on your BlackBerry device, but some new devices can be put into standby by simply holding the Mute key on the top right or left of the device for 92p1101 ,92P1060 .You’ll need to push the Mute key again–or reenter whatever key combo activates standby–to turn it off. So if you find that your device is on but won’t start up when you press keys, ensure it’s not in standby.

For example, I put my BlackBerry Bold 9700 into standby every time it goes into my pocket by holding the Mute key on the top-right of the device of Fujitsu lifebook t4210 battery ,Fujitsu lifebook t4215 battery . (Check your owner’s manual or search Google if you can’t determine how to activate standby on your specific handset. Note: As far as I know, the Storm2 does not have a Standby Mode.)

If you employ your BlackBerry’s digital camera frequently, but want to conserve battery life, you can turn off or adjust your camera’s flash. Using the flash once or twice probably won’t have too much of an impact on your battery life of Fujitsu lifebook t4010 battery . But repeated use is sure to take a toll.To modify your camera’s flash settings, open the BlackBerry camera app by clicking on the Camera Icon on your BlackBerry home screen. When the camera view finder is open, click your BlackBerry Menu key, hit Options and change the Default Flash Setting to “No.”

“A contrarian methodology to the Android or Palm store where apps are not reviewed or approved, Apple’s stance is to use their influence to protect and add value to a consumer’s experience with their brands and products of Fujitsu lifebook t4020 battery ,” Berkowitz said. Since the iPhone is currently the most popular handheld in the U.S. today, estimated at four percent of the market in a December Nielsen study, Apple could have a considerable edge in ads targeting its users.